BRITISH AMERICAN TOBACCO PLC - Notification and Public Disclosure of Transactions by Persons Discharging Managerial Responsibilities and Persons Closely Associated with them

What this filing means

Seven British American Tobacco executives purchased four shares each at £40.20 under the company's HMRC-approved Partnership Share Scheme on 7 October 2026, a routine share-incentive event. The transaction is not new economic information — all purchases are mechanically dictated by the plan's matching structure, the stakes are negligible relative to the company's 2.16 billion shares in issue, and the coordinated timing across all participants.

Seven senior BTI executives received a tiny batch of shares through a company share-incentive plan. This is a standard employee benefit where the plan, not the individual, sets the timing and amount — four shares is essentially nothing for a CEO or COO. It tells you nothing about what the executives think the share is worth, and the market should not read it as a signal.