BRITISH AMERICAN TOBACCO PLC - Notification and Public Disclosure of Transactions by Persons Discharging Managerial Responsibilities

What this filing means

Seven British American Tobacco executives purchased a combined 22 ordinary shares at £45.63 each on 1 July 2026, all through the company's HMRC-approved Share Incentive Plan. The total transaction value across all PDMRs is approximately £1,004 — a de minimis figure for a company with a market capitalisation in excess of £2 trillion. This is a mandatory regulatory disclosure of routine employee share scheme activity, not a discretionary insider purchase carrying investment signal.